Michelle Sum

Michelle has worked in the accounting & financial field for more than 20 years, and has been a partner and shareholder in MediaBanc Group, South East Asia Largest Media Monitoring & Insights company. She held the position of Chief Financial Officer from 2006 to 2014. After completing a 2-years project of Asia business integration between MediaBanc Group and Media Monitors Group, Michelle fully exited the business and left the company by end 2014, just 6 months after the company has listed in the ASX as iSentia Group Ltd.

Prior to joining MediaBanc Group in 2001, Michelle completed her professional study in ACCA (Association of Chartered Certified Accountants), and gained experience in a small size audit firm for one year, as a Finance Executive in Asiatic Development Berhad for two years, and as an Assistant Accountant in Mandarin Court Hotel for another two years. Further, she has spent several month doing charity work, which has also led her to Nepal for three months.

Currently, Michelle is embarking into another stage of her life. She now is an active investor and mentor for startups in the region as a partner in Nexea. Additional to her passion of working with young entrepreneurs, she spends her free time with charity work.
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